So. I started thinking about shutting Pistols + Popcorn down. Nothing has happened that I’m unhappy with, but there are a few things that bug me. Mostly all the PR pitches I get. Now, I could come across as self-important by saying that – I mean it comes across as sort of…”Oh, look at me I’m so important that all these companies want to partner up with me! ME! Yes, M-E!”
But it’s not like that. I know that all the corporations in the world have figured out that word-of-mouth is the best bet for their advertising dollar, and what’s more word-of-mouth than a Mommy Blog? Trusted and true. So they go after us, even if their product has nothing to do with our audience. It’s obvious that they don’t read the blog, most of the time, and then this sort of yucky “We LOVE what you do you will LOVE what we do and your readers will be GRATEFUL for the introduction” type of thing I keep getting. That’s probably why it grosses me out. I just don’t want to use my sons and our stories to sell stuff. That’s not why you stick with me, that’s not what you’re here for. And that’s definitely not why I’m here. Each email I get asking me to do it makes me a little more aware of all the advertising happening here, on the sidelines, and I’m just not down with it anymore.
I want to keep writing, and I want to keep it real. So I’m turning this into a commerce-free site, starting next week. I’m going to redesign this site (and when I say “I’m going to” obviously I mean “Anson is going to”) and reclaim all the real estate that has belonged to advertisers and big ultra-business. I’m burning it down to the ground where it’s just me and mine. And all of my readers are invited to hang with us, here in the ashes.
I think I’m going to enjoy this place a lot more. Hopefully you will too. I will not accept anything to review, unless it’s a service actually provided by a friend, or a reader. Someone who really actually is invested here and wants to share something with me. And something I would actually talk about with friends. So pardon the quiet for just a little while, and come back in a few. Hopefully you’ll like what you see.